Dental Tribune Nordic Edition No.4, 2016

news CURAPROX: One can always learn more  Leading Swiss oral care com- pany Curaden, through its brand CURAPROX, combines high-quality, professionally recommended oral care products, pioneering training systems and prophylaxis concepts for long-term oral health. At this year’s Swedental trade fair in Stockholm, CURAPROX Sweden will be present- ing toothbrushes that are gentle yet effective, first-in-class interdental brushes, single brushes, non-staining chlorhexidine mouthrinses and gels, as well as enzymatic toothpastes that are free of sodium lauryl sulphate and help to inhibit the formation of dental plaque. Also on display will be the revolutionary Black Is White tooth- paste and the Black Is White Hydro- sonic electrical toothbrush. “CURAPROX products have be- come very popular in Sweden thanks to our focus on quality, functionality and design. For example, the new whitening toothpaste, Black Is White, is a great success. It provides safe and effective whitening with activated carbon and uses hydroxyapatite and fluoride to remineralise the tooth enamel. Dentists have confirmed that their patients love the black colour of the toothpaste and the feeling of cleanness,” stated Olle Nilsson, Sales Manager at CURAPROX Sweden. “We have received great feedback from dentists, dental hygienists and pharmacists, who recommend our products to consumers.” In addition to the well-known CS toothbrushes with their CUREN filaments for efficient cleaning of tooth surfaces, visitors to Swedental can view the complete range of inter- dental brushes at the CURAPROX booth. The CPS prime interdental brushes are the most atraumatic and smallest on the market and can be used by healthy persons too as a more effective alternative to dental floss. CURAPROX manufactures in- terdental brushes with a very thin CURAL surgical wire that supports long, soft bristles, making them very versatile and extremely effective, even in tight interdental spaces. The range of innovative products includes the SLS-free Enzycal mild toothpaste with 1,450 ppm fluoride. The product contains special enzymes that boost natural saliva protection, reduce mouth ulcers, promote re-calcification and pro- tect against dry mouth. In addition, the CURASEPT ADS mouthrinses and gels offer the full benefits of chlorhex- idine for care of patients with im- plants, periodontitis or fixed tooth re- placements, but without staining. Dr Anna Olsson, who has been a practising dentist for about 28 years, runs her own clinic specialising in prosthetics and implantology in Åstorp in Sweden. She has been using CURAPROX for almost two years and recommends the products to her patients. “The toothbrushes are very smooth and gentle, and they last much longer than other brands. One’s teeth feel very clean after brushing and the interdental brushes particu- larly feel very hygienic,” she said. When asked about the advantages of prevention as opposed to restoration, Olsson supported the Curaden philos- ophy of promoting good oral health to patients: “Preventive dentistry is the most important part, the best invest- ment a person can make both in terms of health and financially. I think den- tists are quite well trained in preven- tive dental care in Sweden, and the general health care system expends a great deal of resources on dental care for children and the youth. However, we might need to teach our children and young people to take greater re- sponsibility for themselves. One can always learn more.”  CURAPROX, Switzerland www.curaprox.com BOOTH A17:40 AD #ciosp60years The largest dental event in Latin America! Organizer: International Media: Support: Follow us on: /apcdcentral @apcdcentral /apcdcentral Information: Exhibit Inquiry: Transforming the History of Dentistry

Dental Tribune Nordic Edition No.4, 2016

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