Advertising Rates and Formats—Digital E-newsletters, e-blasts, time-based banners Country/Region International Europe Austria Bosnia and Herzegovina Bulgaria Croatia Czech Republic & Slovakia Finland France Germany Greece Hungary Italy Netherlands Nordic Poland Portugal Romania & Moldova Russia Serbia & Montenegro Slovenia Spain Switzerland Turkey U.K. & Ireland Asia Pacific Australia & New Zealand China India & South Asia Indonesia, Malaysia & Philippines (ASEAN) Japan Korea Pakistan Vietnam Middle East & Africa Algeria Middle East Americas Brazil Latin America U.S. Dental Business News (Industry) Corporate * VAT not included. Recipients2 Language E-newsletter E-blast Rectangle Skyscraper Billboard Prices in euros* Time-based banner1 65,000 45,000 2,000 2,000 1,800 5,000 11,000 2,000 16,000 25,000 5,000 10,000 23,000 7,000 4,000 14,000 7,000 11,000 6,000 2,000 1,200 20,000 3,000 23,000 17,000 35,000 6,000 23,0003 35,000 39,000 30,000 27,000 20,000 2,500 — 2,000 85,000 — 18,000 85,000 42,000 12,000 65,000 English English German Bosnian Bulgarian Croatian Czech Finnish French German Greek Hungarian Italian Dutch English Polish Portuguese Romanian Russian Serbian Slovene Spanish German Turkish English English English Chinese English English Japanese Korean English Vietnamese — French English — Portuguese Spanish English English English 4,450 3,950 1,950 1,750 1,350 1,750 1,750 — 2,950 2,950 1,750 — 1,950 1,950 1,950 1,950 1,950 1,750 1,950 1,750 1,450 2,450 1,950 2,450 1,950 3,250 1,950 2,450 2,450 2,450 2,450 — 1,950 1,750 — 1,750 3,450 — 4,450 3,950 2,450 6,450 5,950 3,450 3,450 2,950 3,450 4,450 — 5,450 5,750 3,450 3,950 5,450 — 5,450 4,450 2,950 4,450 4,950 3,450 2,950 4,450 3,450 4,450 4,450 4,450 2,950 5,450 5,950 5,450 5,950 5,450 2,950 2,950 — 2,950 6,450 — 4,950 5,450 4,450 Prices upon request Prices upon request — 2,350 — 1,250 1,050 1,050 1,050 1,050 1,050 1,450 1,450 1,050 — 1,250 1,250 1,450 1,250 1,050 1,050 1,250 1,050 1,050 1,250 1,250 1,250 1,250 — — 1,950 1,250 1,250 1,450 1,250 1,050 1,050 — 1,050 1,250 — 1,250 1,950 1,950 — — 2,450 — 1,450 1,250 1,250 1,250 1,250 1,250 1,650 1,650 1,250 — 1,450 1,450 1,650 1,450 1,250 1,250 1,450 1,250 1,250 1,450 1,450 1,450 1,450 — — 2,450 1,450 1,450 2,450 1,450 1,250 1,250 — 1,250 1,450 — 1,450 2,450 2,450 — — 2,950 — 2,450 1,950 1,950 1,950 1,950 1,950 2,950 2,950 1,950 — 2,450 2,450 2,450 2,250 1,950 1,950 2,250 1,950 1,950 1,950 2,450 2,450 2,450 — — 2,750 2,450 2,450 2,750 2,450 1,950 1,950 — 1,950 2,450 — 2,450 2,750 2,750 — — 1 Price per month. | 2 Owing to fluctuation, total numbers have been rounded. | 3 In China, digital distribution is also via WeChat. Advertising rates—Impression-based banners Number of impressions Rectangle Billboard Skyscraper vertical / horizontal Prime rectangle 5,000 10,000 25,000 Prices in euros. VAT not included. 1,250 1,950 3,750 3,450 6,450 14,950 1,450 2,450 4,250 1,250 2,250 4,450 Pop-up 3,450 6,450 14,950 Wallpaper 3,950 6,950 14,950 Banner formats and sizes (w × h) Rectangle Billboard Skyscraper vertical Skyscraper horizontal Prime rectangle Pop-up Wallpaper 621 × 555 pixels 1,980 × 600 pixels 621 × 1,110 pixels 1,300 × 450 pixels 860 × 483 pixels 1,920 × 1,440 pixels upon request 68 Please contact media sales (page 71) for more information.