Florida Dental Association Convention · June 24–26, 2021 Ofﬁcial Meeting News · Vol. 2, No. 1 Saying job well done to Dr. Andy Brown FDA president dealt with lots of challenges — and Zoom meetings — during his tenure. Congratulations, FDA award winners! Meet the winners now and then come celebrate them on Friday at the FDA Awards Luncheon. Is it time to modernize your practice? Patients today expect convenience. Now you can give it to them in a few easy steps. »page 4 »page 4 »page 6 Welcome to the 2021 FDC! By Florida Dental Association Staff n Welcome back to the Gaylord Palms Resort & Convention Center for the 2021 Florida Dental Convention (FDC)! For the next three days, you will be immersed in new dental techniques, products and services and network- ing with your peers. FDC is excited to offer 130-plus courses, top-notch speakers, more than 225 exhibiting companies and nightly social events. We can proudly say there is something for every per- son on the dental team at this year’s convention. Kick off your convention experi- ence at the keynote sessions at 7:45 a.m. in Osceola C-D on Thursday and Friday. Thursday’s keynote speaker is Dr. Richard Madow, who will teach you to rock your practice to the top. On Friday, Judson Laipply will explain that the one constant in life is change. Other educational sessions range from in-depth mini-residencies to 8see WELCOME, page 2 5 The Florida Dental Association is excited to welcome you to the 2021 Florida Dental Convention. Get ready for three days of education, exhibitors and social events. (Photo/Provided by the Florida Dental Association) Meet with vendors face-to-face here in Orlando By Florida Dental Association Staff n FDC2021 is excited to offer the opportunity for you to meet face- to-face with 225-plus of the leading dental vendors. Bring your toughest questions and your biggest challenges to industry- leading exhibitors, including more than 80 first-time exhibitors, all ready to share their knowledge and exper- tise as well as the latest innovative products, services and dental tech- nologies. FDC attendees can take advan- tage of convention-only coupons to get the most bang for your buck in the exhibit hall. Featuring 60-plus coupons from exhibiting companies, these discounts are what you have been looking for at FDC2021. View the exhibitor coupons in the free FDC2021 mobile app before you head in to start shopping. New at FDC2021, you can discover the latest products and services in 8see VENDORS, page 2
4 fda news Florida Dental Convention — June 24–26, 2021 Congratulations to the 2021 Florida Dental Association award winners! 3 From left, Ashley Wagler, Dr. Al Warren, Dr. Andy Brown and Dr. Cesar Sabates. (All photos provided by the Florida Dental Association) 3 From left, Dr. Howard Pranikoff, Dr. Jenna Pascoli, Dr. John Paul and Dr. Ken Owens. By Florida Dental Association Staff n The following award winners are being recognized on Friday, June 25, at the Florida Dental Association Awards Luncheon for their dedica- tion to organized dentistry, patient care and the success of the Florida Dental Association. • President’s Award: Dr. Andy Brown • FDA Dentist of the Year: Dr. Rudy Liddell • J. Leon Schwartz Lifetime Achieve- ment Award: Dr. Cesar Sabates • FDA Leadership Awards: Dr. Rebecca Warnken • New Dental Leader Award: Dr. Jenna Pascoli • Dental Student Award: Ashley Wagler • FDA Public Service Awards: Dr. Ken Owens and Dr. Al Warren • Helping Members Succeed Team Impact Award: Rachel Stys • Outgoing FDA Board of Trustees: Dr. Rick Mullens (NEDDA), Dr. How- ard Pranikoff (CFDDA) and Dr. Steven Zuknick (WCDDA) • Outgoing FDA Editor: Dr. John Paul If you know someone who is advancing the oral health of Florid- ians and goes above and beyond for organized dentistry, nominate them for a 2022 FDA Award. Nominations will be accepted beginning in August. Learn more at floridadental.org. 5 From left, Dr. Rebecca Warnken, Dr. Rick Mullens, Dr. Rudy Liddell, Dr. Steven Zuknick and Rachel Stys. Dr. Andy Brown completes term as FDA president By Florida Dental Association Staff n Florida Dental Association Presi- dent Dr. Andy Brown is nearing the end of his one-year term. He took the helm during a challenging time, as the nation was in the throes of the COVID-19 pandemic and dentistry was making important adjustments in order to safely treat patients. A critical role during his term was ensuring clear communication to members and the public. Brown regularly served as one of the faces of the FDA during media interviews that provided sound advice for patients who may have been nervous about returning to dental offices. In addition, even though he became 5 Dr. Andy Brown, the Florida Dental Association’s outgoing president. an expert at attending and leading Zoom meetings, Brown pushed for a return to normalcy through the implementation of safe and success- ful in-person FDA meetings. This included board meetings, encourag- ing an in-person FDC2021 and assist- ing Dr. Dan Gesek (chair) with plan- ning of the 2021 Florida Mission of Mercy (FLA-MOM) in Jacksonville, which is now scheduled for July after having been postponed twice because of COVID-19. This year marks a special mile- stone for FLA-MOM because it’s the first time that funding was included in the state budget — an accomplish- ment that will benefit the 2022 event in Tallahassee. Other key successes during Brown’s term include more fully developing relationships with elected officials and the Board of Dentistry; motivating the FDA staff to achieve record membership numbers; and an expansion of the book of business for FDA Services. He also has maintained meaningful relationships with the district and affiliate dental associa- tions, as well as the American Dental Association. During his year as president, Brown worked to further the FDA’s mission of helping members succeed. Brown will officially pass the gavel to President-elect Dr. Dave Boden on Sat- urday during the House of Delegates. If you see him during FDC2021 (or any other time), please be sure to thank him for his dedicated service.
Florida Dental Convention — June 24–26, 2021 exhibitors 5 Come expand your vision Check out Designs for Vision in booth No. 21 By Designs for Vision Staff n Designs for Vision will have sev- eral loupe and headlight designs on hand for attendees to view here at the Florida Dental Convention. The company’s patented Pano- ramic Field Loupes represent the most significant advancement in tel- escope design in more than 100 years, Designs for Vision asserts. The viewable areas are twice as large as prismatic-expanded, field-designed loupes and up to five times greater than Galilean loupes. Panoramic Field loupes provide unprecedented field of view, clarity, definition and color, according to the company. Designs for Vision will also be demonstrating the Micro 3.0EF, part of the award-winning Micro Series Loupes. The Micro 3.0EF has a field of view of 100 mm and weighs less than 70 grams. The Micro Series also includes REALITY 5-star-rated Micro 3.5EF Scopes and Micro 4.5EF Scopes, uti- lizing a revolutionary optical design that reduces the size of the prismatic telescope by 50 percent and reduces the weight by 40 percent while pro- viding an expanded field view of the Here in Orlando For more information about Designs for Vision’s loupe and headlight designs, visit booth No. 21 here at the Florida Dental Convention or go online to www. designsforvision.com. headlights use a built-in infrared sig- nal to allow the user to turn the light on or off simply and safely, the com- pany states, and onboard biometrics sense the position of the headlight to filter out unintended signals while working. Additionally, Designs for Vision’s WireLess™ headlights free you from being tethered to a battery pack. The simple modular designs uncouple the headlights from a specific frame or single pair of loupes, and the compact design of the LED DayLite® WireLess headlights are independent of any frame/loupes. You can see the Visible Differ- ence® yourself by visiting Designs for Vision’s booth, No. 21, here at the Florida Dental Convention, going online to www.designsforvision.com or contacting the company at (800) 345-4009 or by emailing info@dvi mail.com. 5 According to Designs for Vision, the new Panoramic Field Loupes represent the most significant advancement in telescope design in more than 100 years. (Graphic/Provided by Designs for Vision) oral cavity, the company states. Designs for Vision will also have on hand patented hands-free infra- red technology with the WireLess IR HDi and the Micro IR HDi headlights. The headlights’ patented IR feature allows you to operate the headlight without touching the system. The IR Laser esthetics with the LightWalker By Fotona Staff n Did you know that in addition to its advanced dental treatments, the Fotona LightWalker® laser can also offer patients facial esthetic rejuvena- tion options? Here in Orlando To learn more about the Fotona Light- Walker laser and the SmoothLase and LipLase, stop by the Fotona booth, No. 1123. Skin rejuvenation treatments are in high demand, and many are looking for options that naturally enhance, without injectables. Two treatments that fit patients’ needs are SmoothLase,™ a wrinkle reduc- tion treatment for around the mouth, and LipLase,™ a gentle yet effective treatment in providing patients with fuller, enhanced lips. Enabled with unique Fotona pulse characteristics, both SmoothLase and LipLase use the photothermal capabilities of the LightWalker laser to convert and initiate the formation of new and more elastic collagen. After years of practicing restora- tive dentistry, Harvey Shiffman, DDS, said: “I noticed that after deliver- ing beautiful smile makeovers, my patients would look in the mirror and point to wrinkles and say, ‘I hate this.’ Fotona’s LightWalker has given me many options for facial rejuvenation, ‘turning back the clock,’ with both intra-oral and extra-oral options to help patients look better, feel better and complete that cosmetic makeo- ver.” How does SmoothLase work? The characteristics of the proprietary non-ablative “Smooth Mode” pulse delivers intense heat to the tissues, simultaneously shrinking and tight- ening existing collagen bundles while stimulating the creation of new colla- gen. A specialized handpiece delivers the unique Smooth Mode pulses to the intraoral mucosa. Treating the entirety of the oral cavity results in the tightening of the skin around the mouth and cheeks, leading to signifi- cant reduction in nasolabial folds. With LipLase, the laser delivers targeted heat pulses into the lips to stimulate new collaged formation resulting in fuller, more defined and enhanced lips. “The LightWalker is great for facial rejuvenation, which has become a very popular procedure to look and feel younger without undergoing invasive surgical procedures,” Shiff- man said. 5 The LightWalker. (Photo/Provided by Fotona)
6 exhibitors Florida Dental Convention — June 24–26, 2021 Modernize your practice overnight to meet post-pandemic expectations By Simplifeye Staff n The pandemic changed so much of our lives and propelled the rapid adoption of technology by all ages. Now, patients want the same conveni- ence they enjoy with Amazon to be applied to everything. They want to be able to find information online, pay online, make appointments online and be able to reach customer service 24/7. That’s why Ryan Hungate, DDS, founded Simplifeye. He drew upon his experience designing the in-store workflow still used by Apple stores today to design front desk workflow solutions for dental practices. Simplify scheduling More than 8,000 dentists and health- care professionals use Simplifeye’s 24/7 live chat service. “It’s another tool to help patients be able to reach you,” said John Flucke, DDS. “When they’re looking for a dentist, they go to Google and find your website. They want to deal with it right now, and live chat lets them get the answers they need. It lets you strike while the iron is hot.” Simplifeye’s chat team answers questions and gathers the contact information, insurance details and reason for the visit. It can either directly schedule into most practice management systems or securely share the details so the dental prac- tice can finalize the appointment. Letting patients self-schedule is AD Here in Orlando To learn more about simplifying your practice, stop by the Simplifeye booth, No. 902. patient to call the practice to sched- ule. Simplify payment The pandemic meant more people than ever were shopping online. They became used to entering their credit card online once and having it saved so they didn’t have to type it in every time. They also liked having the option to split the cost into monthly payments. The same payment options can be added for your practice, making the cost of treatment more affordable and increasing case acceptance. Look for a merchant services provider that enables soft credit checks, has an online payment portal and includes the option for 0 percent credit card processing fees. Also ask if it provides a wireless card processing terminal so patients can pay chairside. Your patients have become used to the convenience of booking and pay- ing online, texting instead of calling, and being able to find information any time. By incorporating this same technology into your practice, you will have a competitive advantage to gain new patients and improve your relationship with your current patients, too. 5 Simplifeye’s live chat, dashboard and payment system. (Photos/Provided by Simplifeye) another easy way to increase appoint- ments. Adding a “Book Now” button to your website, map listings, Facebook and Yelp takes only a few minutes and lets patients book their appoint- ments at their convenience while you remain in complete control of your schedule. You decide which treat- ments patients can book online and when. Simplify recare/reactivation Modern tools make it easy to remind patients to return to your practice. Identify your ideal patients with incomplete treatment and text them when you have an appropriate open- ing. Simplifeye’s text-to-schedule recare and reactivation reminders include a link to book just in the time frames you identified or directs the