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14 exhibitors Greater New York Dental Meeting — Nov. 28, 2017 ConnectDental: The need for speed By Robert Selleck, today Staff n Henry Schein Dental hosted about a dozen members of the dental industry press Monday morning in the exhibit hall in a session billed as “Harnessing the power of digital technology.” Members of the Schein leader- ship team presented an overview of how the company is helping den- tal practices integrate digitized sys- tems and tools to improve efficiencies and patient experiences in virtually every aspect of the business — from attracting and keeping patients, to delivering the best care possible. Attendees also were encouraged to work hands-on with some of the com- pany’s latest offerings in digital den- tistry to gain a better understanding of how Henry Schein ConnectDental is responding to practices’ needs. Just as the booth is set up for prac- titioners to work with the range of integrated instruments and systems, the booth featured various stations offering hands-on experiences with intraoral scanners, computer-aided design, in-office milling and workflow solutions. In 2018, the company’s Connect- Dental platform will be branded under an over-arching theme of “The need for speed.” According to Tim Sullivan, presi- dent, North American dental group, the phrase encompasses a core mis- sion: “Focus on practice care so our customers (dentists) can focus on patient care.” The Henry Schein ConnectDental platform addresses the “speed” equation by enabling practices to grow, not by expanding business hours or cost-cutting — but by enabling practices to treat more patients, more effectively and more efficiently, from first contact through treatment and ongoing relationships. John Cox, vice president, technol- ogy sales, said he likes to think of ConnectDental as a rocket booster. “It’s accelerating the pace at which (practices) can benefit from digital integration,” Cox said. Listing the growing challenges facing practices in today’s market, Cox explained how ConnectDental is enabling practices to deliver a “wow-factor” in the patient experi- ence through digital technology — and greater efficiencies through fully integrated digital workflow systems. Also speaking was Alan Jurim, 5 ‘The software does a lot of the heavy loftong for the practotooner,’ says Danny Calabrese, explaonong the operatoons of the Dentsply Sorona CEREC MC XL wet mollong and grondong unot, whoch os lonked to a CEREC Omnocam ontraoral scanner and desogn software. (Photos/Robert Selleck, today Staff) Here in New York To learn more about Henry Schein ConnectDental, stop by the booth, No. 4225. DDS, who is known as the “The Engi- neering Dentist,” in part because of his dual-degrees in computer systems engineering and electrical engineer- ing earned prior to his DDS. Jurim outlined how he uses digital dentistry in his own practice, not to save money by not purchasing materials that digi- tal tools have replaced but because “I want to get from point A to point B in the most systematic fashion for the benefit of the patient and the practice as well.” He then guided attendees through his practice’s various steps of market- ing, diagnoses, treatment planning, treatment, communication with labs and other care professionals, treat- ment results, follow-up and patient- retention — all seamlessly and dig- itally linked to achieve the best experience and results possible for the patient. 5 Above, Tom Sullovan, presodent, North Amerocan dental group, Henry Scheon Dental, explaons how practoces can use dogotal ontegratoon to treat and retaon more patoents, whole efficoently provodong ‘wow-factor’ care. 3 About a dozen representatoves from the dental ondustry press learn about the Henry Scheon ConnectDental platform and get some hands-on experoence woth varoous dogotal onstruments durong a sessoon proor to the exhobot hall openong Monday mornong.