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ePaper created 2018-03-14, 09:23:01 | version 1.38.0
Qualifi ed lead generators Dental Tribune Online Shows In 2018, DTI is launching Dental Tribune Online Shows (DT Online Shows), a series of online education events for all dental spe- cialties, namely aesthetic dentistry, digital dentistry, endodontics, implantology, laser dentistry, orthodontics, periodontics and preventive dentistry. The unique concept will generate qualii ed leads for participating 22 sponsors within a dedicated community of dental professionals. Each show will be presented on a dedicated platform and cover two full consecutive days with ten 60-minute lectures per day. Each lecture will be recorded, edited and archived in the online archive of each show website. Speakers can present their lectures from any- where in the world or travel to Berlin in Ger- many for production in the newly established Tribune Studios with the option of streamed panel discussions and more. All DT Online Shows will be promoted glob- ally via the DTI news and social media chan- nels, as well as via the DT Study Club with its education-based online community of more than 220,000 members worldwide. Please contact us for more information and the full 2018 DT Online Shows calendar. White Papers WHITE PAPER Registration READ NOW White papers are authoritative reports or guides that address a common problem for the target audience by informing the audi- ence in depth about this complex matter, solving the problem, answering a question or helping the target audience make a deci- sion. As a marketing document, it presents the issuing company’s particular product or service as a solution. When written and pro- moted correctly, white papers can be an excellent lead generation tool. DTI now offers customers the opportunity to publish white papers on its various news and educational platforms. For example, white papers can be published alongside webinars, in scientii c articles or under a company proi le. Submissions will be reviewed and, if necessary, edited by the DT Communication Services team. To be effective, your white paper must capture and keep the attention and interest of your readers, and it must foster the desire in them to pursue your product or service and act on that. Owing to our large network of professionals, DTI can also offer assistance in the creation of successful white papers. Readers interested in a white paper can download the document (PDF i le) after sub- mitting certain information. The more data collected, the higher the quality of the lead. While a basic lead only contains the reader’s e-mail address, a high-quality lead will con- tain the reader’s full name, e-mail address, phone number, postal address (street address, city, state/province, zip/postal code, country), specialty, practice/clinic name and web address. When booking a white paper, clients will have to dei ne both the number of leads required and the desired quality. Once the agreed upon number of leads has been generated, the white paper will auto- matically be deleted, unless the client wishes to extend its running time. Please note: Articles with a commercial back- ground will be clearly labelled as sponsored content and will only be accepted if the con- tent is deemed to be of value according to DTI’s editorial policy. Published white papers will be promoted within the vast DTI portfolio, which reaches over 650,000 dental professionals around the globe. Customers pay per lead. Costs per lead vary, depending on the amount of information and impact desired. White paper packages start at 5,450 Euros and are not discountable. Z PRINT MEDIA Z DIGITAL MEDIA \ EDUCATIONAL MEDIA