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IDEC Jakarta, 2017

CURAPROX introduces 100 per cent clean concept in Jakarta business “The Indonesian oral care market promises a lot of opportunities for our high-quality products made in Switzerland.” n At IDEC Jakarta 2017, famous Swiss brand CURAPROX is offering high-quality oral health care prod- ucts that will ensure your patient’s oral health is at its best. Both the CS 5460—the brand’s softest daily toothbrush—and the CPS prime inter- dental brushes are designed for opti- mum cleaning that is gentle on and between the teeth and gingivae. A regular toothbrush often has around 800 bristles, thick and made of nylon. With 5,460 ultra-fine CUREN bristles, the CS 5460 ultra soft is un- matched in softness and effective- ness. The CUREN filaments that form the fine bristles are individu- ally stiffer than nylon. Additionally, they remain as stable when wet as when they are dry, and the sheer density of the bristles enables tre- AD Sign up FREE – weekly e-news delivered to your inbox – latest industry developments – event specials – exclusive interviews with key opinion leaders – product information – clinical cases – job adverts mendous brushing efficiency. With its sleek, stylish body and wide as- sortment of colours to choose from, the CS 5460 ultra soft toothbrush is unmatched in both aesthetics and function. If your patients want a brush that will deliver super-clean teeth and be gentle on the gingivae, choose the CURAPROX CS 5460 ul- tra soft. Just brushing one’s teeth results in cleaning about 70 per cent of the surface of the teeth. Though it is a de- cent start, it is, by itself, insufficient for maximising oral health. The inter- dental spaces remain largely un- touched and prone to the develop- ment of caries, gingivitis and periodontitis. The CURAPROX CPS prime is the finest, most durable in- terdental brush available and will clean the entire interdental space (approximately remaining 30 per cent) effectively and without risk of injury. Whereas a product like dental floss may miss small niches between teeth, the CPS prime’s umbrella effect means that the brush’s fine bristles expand to fill the gaps between teeth, cleaning the entirety of the gap. The patented and exclusive CURAL surgical wire used for the interdental brush is ultra-thin the and extremely strong, and its nick- el-free composition makes it suitable for allergy sufferers. The CURAPROX CPS prime is an integral part of any successful oral health care routine. “We are delighted to be exhibit- ing at IDEC Jakarta to present our CURAPROX CS 5460 ultra soft tooth- brush and CPS prime interdental brush, among others. They are aes- thetically pleasing and unmatched in efficiency,” said Steve Odermatt, Asia Area Manager at Curaden. “The Indo- nesian oral care market promises a lot of opportunities for our high-qual- ity products made in Switzerland. We offer a portfolio that will set new benchmarks in this beautiful coun- try. In addition, as part of our ongo- ing commitment to only work with the best partners, we will be an- nouncing at the show that dental dealer Bintang Saudara will be our new distribution partner and will start selling our products from 1 Sep- tember.” Visitors to IDEC Jakarta can obtain more information about the entire product range of toothbrushes, in- terdental brushes, toothpastes and mouthwashes at the CURAPROX booth G-14. 7 Sign up to the fi nest e-read in dentistry www.dental-tribune.com 8 IDEC 2017

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