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business economía 31 August | 1 September 2017 31 de agosto | 1 de septiembre de 2017 Having a greater impact on the market Unidos para tener mayor impacto | Interview with Gilles Pierson, Borea, and Pierre Montillot, Innixim | Entrevista con Gilles Pierson, de Borea y Pierre Montillot, de Innixim French companies Borea and Innixim are some of the newest corporate faces here at the FDI trade exhibition. The collaboration between the friendship between long-standing them arose from Gilles Pierson (CEO of Borea) and Pierre Montillot (Vice President of Sales and Marketing at Innixim). World Dental Daily spoke with them about their main products and how they can benefit dental practices. World Dental Daily: What is the main incentive for your joint participation at the FDI congress? Gilles Pierson: As two young French companies having freshly en- tered the dental market, we decided to join forces in some areas, such as partic- ipation in trade fairs and communica- tion, by shared advertisements and pro- motion of our innovative products. Pierre Montillot: Both companies AD MEO ARENA 16 | 17 | 18 | NOV | 2017 LISBON PORTUGAL BRA JOR USA BRA BEL ITA ITA ITA CONFIRMED SPEAKERS www.omd.pt/congresso BRA CHE BRA BRA LBN FRA ITA ESP 12 www.world-dental-congress.org are now at the same stage in launching our flagship products to worldwide markets. It is also a perfect opportunity for both teams to exchange knowledge, experience and networks. The main ob- jective is to have a greater impact on the market and boost visibility for these two state-of-the-art devices. What advantages does Rayplicker of- fer? Pierson: Rayplicker is a dental shade matching solution. We speak of it as a “solution” because it consists of a hand- piece (the Rayplicker device), which is a quick and user-friendly digital shade guide, and the associated software, a connected facilitates communication between dentists and laboratories. interface that Rayplicker allows the dentist to eas- ily capture a repeatable, accurate shade. At each acquisition, the device gives an analysis of the tooth according to five different mappings—overall shade, three and nine zones, detailed shade mapping and translucency—and this with the commonly used shade guides in the market. It is also an auto-calibrat- ing device. Regarding the software, all con- nected laboratories are visible on a map to all dentist users through geolocation. Integrating Rayplicker into daily prac- tice will offer the dentist or laboratory the possibility of being part of a new community. With Rayplicker, the dentist can be sure to always send a complete order containing accurate tooth shade information for the perfect manufac- ture of the ordered crown. For the labo- ratory, the software allows easy man- agement of conversion of shades, fol- low-up on current and pending orders, and validation of work. Borea expects to create a new standard in the dental prosthesis manufacturing process with its new connected software, allowing time-savings and facilitating the com- munication of objective information. Innixim is showcasing a new imaging plate scanner here. What can clinicians expect from this device? Montillot: We believe that there should not have to be compromises in terms of patient comfort or e(cid:5)ciency regarding intraoral imaging in the fu- ture. We therefore launched Spark, a unique personal intraoral scanner. Like a sensor, this device captures the image instantly, but by using different-sized flexible imaging plates, it offers the most comfortable solution for the pa- tient. This means no more large, rigid or bulky devices inside the mouth and, of course, no more cables or wires. We have combined the benefits of both intraoral technologies, but elimi- nated their weaknesses. To achieve this performance, Spark uses the patented Line Stream Scanning technology, which avoids all of the problems experi- enced with common scanners. With di- mensions of only 12 × 18 × 6 cm, it is very small, allowing the dentist to keep it at the workstation and removing the need to share scanners. By far the fast- est unit on the market, it scans an imag- ing plate in only 3 seconds. Further- more, Spark requires dose exposures as