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11 Dental Tribune United Kingdom Edition | 1/2017 TRENDS & APPLICATIONS In the UK, we have learnt a great deal over the last 20 years and have moved forward in im- proving ourselves. Now, we have a culture of transparency and plac- ing patient concerns at the centre of our daily practice. The General Dental Council has made it man- datory for health care profession- als to report any concerns about patient safety and patients possi- bly being at risk. It is also manda- tory for health care professionals to receive continuing training throughout their careers on the issue of whistle-blowing and how to raise their concerns to the proper authorities. Patient-centred practice breaks the cavalier attitude some of us may develop over the years. In our practice, we consider patient feedback as an important source of suggestions and inspiration to improve ourselves. We audit the feedback received and make ap- propriate changes to our system arising from this and follow this cycle on regular basis to achieve excellence. How can this concept be applied in other dental practices, and what are the main components necessary to achieve it? We need to establish patient- centred care in all practices. It is actually not that difficult even though the whole atmosphere and attitude of the practice has to be changed. We need to regularly identify shortcomings in our practices and audit our policies and methods. Lessons learnt from ourauditsshouldbeimplemented and regular re-audits should be planned. We also need to identify our educational needs, develop a personal development plan based on those needs and then plan our learning accordingly. Targets should be set realistically. We have to develop a system of openness in our practices, and we need to encourage our colleagues to raise concerns if they are not happy with any methodology or policies. An environment of re- search and development has to be established, and we should keep up to date with the latest develop- ments in dentistry, such as im- plantology. The world is moving at a very rapid pace, and with the advent of new technologies in our modern world, it is very easy to fall behind the rest. We should also move out of our comfort zones to develop new skills and methods. It is a team effort after all, so training our team and keeping our team together in this effort is equally important. In our prac- tice, we ensure that our health care professionals are well trained and up to date with recent ad- vancements. For those interested in making their practice patient-centred, what is a good way to start? I think the first step is to develop a policy on clinical gov- ernance and implement it all practices. Clinical governance covers all the aspects of patient- centred practice and the various components will become clear with this policy in place. We offer courses in clinical governance and patient-centred practice policies for individual practices and edu- cational institutions and will be happy to help any organisation that wishes to implement it. Thank you very much for the inter- view. Why exhibit at SCANDEFA? SCANDEFA is a leading, professional branding and sales platform for the dental industry. In 2017 we are pleased to present SCANDEFA with two fair days and a more flexible course programme at the Annual Meeting. In addition to sales, brand- ing and customer care, the fair format gives you the opportunity for networking, staff care, profes- sional inspiration and competence development. SCANDEFA is organised by Bella Center Copen- hagen and held in collaboration with the Annual Meeting organised by the Danish Dental Associa- tion (tandlaegeforeningen.dk). How to exhibit Please book online at scandefa.dk or contact Sales & Relation Manager Mia Clement Rosenvinge mro@bellacenter.dk/+45 32 47 21 33. Who visits SCANDEFA? In 2016 over 8,000 dentists, dental hygienists, dental assistants and dental technicians visited SCANDEFA. For further statistical information please see scandefa.dk Where to stay during SCANDEFA? Two busy fair days require a lot of energy, and there- foreagoodnight’ssleepandadeliciousbreakfastare a must. We offer all of our exhibitors a special price for our three hotels, AC Hotel Bella Sky Copenhagen – Scandinavia’s largest design hotel, Hotel Crowne Plaza – one of the leading sustainable hotels in Denmark and 5*Copenhagen Marriott Hotel. We also offer easy shuttle service transport between the airport, Hotel Crowne Plaza and AC Hotel Bella Sky Copenhagen. scandefa.dk SCANDINAVIAN DENTAL FAIR 27-28 APRIL 2017 SCANDEFA invites you to exclusively meet the Scandinavian dental market and sales partners in wonderful Copenhagen. INSPIRATION, BUYING AND NETWORKING MUCH TO LOOK BACK ON - MORE TO LOOK FORWARD TO 50 YEARS SCANDEFA 2017 AD © Kalinovskiy/Shutterstock.com mro@bellacenter.dk/+4532472133.