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exhibitors8 Greater New York Dental Meeting — Nov. 29, 2015 Part 1 of 4 By Denise Ciardello Easy Dental Trainer and Co-Founder, Global Team Solutions consulting firm n There’snoneedtostareatanempty schedule or write another check for advertising that isn’t bringing in new patients.IhavewrittenaneBookwith five things you can start doing today to have the most productive and effi- cient practice. Make a personal connection Your patients need that personal connection to feel appreciated. Great customer service costs your practice nothing, yet it could benefit you a great deal. Take a moment to interact with each patient. Smile! Create a culture where people are glad that they chose, and continue to choose, your office. Remember, patients are not an interruption: they are the reason that you are there! Another simple way to deliver stel- larcustomerserviceistohaveaquick dailyhuddlewithyourteamtoreview information for patients coming in that day. Patients will feel valued when you call them by name, know who referred them and understand what their concerns are. Send welcome letters and thank- you notes for another nice personal touch. Don’t forget that something as simple as a notification that an appointment is scheduled (or that one needs to be scheduled) can bring a patient in. It’s often these little things that make the biggest impact. In one study, 52 percent of peo- ple reportedly chose their dentist based on a referral from friends and 43 percent from a family member. Twenty-seven percent of all referrals came from a current or former patient (Source: Journal of Dental Education, June 1, 2012). Each patient you inter- act with could be your next referral source, an advocate for your practice, theonethatcouldputyouoverthetop for your monthly goals. So take the time. As each member of your team makes patients feel val- uedineveryinteraction,youwillreap therewardsofahappy,buzzingoffice. Find these tips and more when you download my free eBook at www. easydental.com/ada. Developing a thriving and pro- ductive practice can be challenging at times, yet it’s within your reach when you pay attention to the sev- eral moving pieces that combine to create success. A foundational piece of the solution is smart practice- management software. Henry Schein EasyDentalistheeasiest,mostafford- ablesolution,designedtobepowerful yet simple. It streamlines and auto- mates processes and daily operations so you can focus on your practice. Great practice-management soft- ware doesn’t have to be complicated! Come visit Henry Schein Practice Solutions at booth No. 4627 to dis- cover your simple solution. Ways to increase your practice productivity Ad 5 Denise Ciardello Here at the GNYDM Stop by Henry Schein Practice Solu- tions, booth No. 4627, to get help with your practice-management software. And pick up the Monday, Tuesday and Wednesday issues of today to get more tips on increasing productivity. 5 Connecting with patients is the most important thing you can do for your practice. (Photos/Provided by Henry Schein)