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ePaper created 2015-11-27, 10:40:38 | version 1.38.0
Tips for a more profitable practice Forget reading, ’riting and ’rithmatic. The real three Rs will keep you in business longer. »page 16 Scenes from the ADA Lots of smiles, lots of new products — and even a little bit of Mickey Mouse. »pages 4–8 Getting to the nano details Check out a dental composite that is not sensitive to cracks or stress concentrations. »page 24 ADA 2015 · Washington, D.C. · Friday, November 6, 2015 Vol. 8, No. 2 By Robert Selleck, today Staff n For more than a few exhibiting companies and organizations, Thurs- daywasn’tjustthefirstdayoftheADA 2015 exhibit hall, it was their first day ever to have products and services on display at America’s Dental Meeting. The Oral Cancer Foundation, which has been around since 1999, has been represented at a number of major dental conferences in recent years, but this marks the organization’s first appearance in an ADA exhibit hall. Visit booth No. 1448 to learn about the rapidly growing organization’s “I’m part of the CHANGE campaign,” which is helping to increase oral- cancer-screening awareness among dental professionals. The nationwide organization also holds more than 30 runs/walks and other events annu- First rate 8 see FIRST, page 3 By Robert Selleck, today Staff n There’s one simple way to take advantage of all of the C.E. opportu- nities at ADA 2015: Be in 120 places at once. And it’s not just in the class- rooms where attendees face the dif- ficult task of narrowing in on just one of the many simultaneous offerings. Strolling through the exhibit hall at any time of day reveals an abundance of choices in C.E. opportunities. At 10 a.m. alone on Thursday morn- ing, if you were able to figure out how to be in 10 places at once in the exhibit hall,youcouldhaveearnedmorethan 12 C.E. credits before lunch. Among the options: • “Investing in Practice Growth: When, Where and How” with Bryan Chambers was getting started in the Dental Office Design Center (booth No. 1737). • “Laser Oral Surgery for the Gen- eral Practitioner” was underway with Robert Convissar, DDS, in Room 1 of the Laser Pavilion (booth No. 2354). • A few aisles over in the Spe- cialty Pavilion in booth No. 3844, Alan Gluskin,DDS,waspresenting“Mishaps and Legal Liability in Endodontics.” • On the Live-Patient CAD/ CAM Stage (booth No. 2230), Todd Ehrlich, DMD, working with a volun- teer patient, was taking attendees step-by-step through an impression- ing and in-office milling procedure. For those able to be in only one place at one time, the C.E. decisions never let up throughout the day. And those attendees without clones are in for far more of the same today. Only physics limits your C.E. options 5 Todd Ehrlich, DMD, on the Live- Patient CAD/CAM Stage Thursday morning. (Photo/Robert Selleck, today Staff) 5 Keith Progebin, DDS, of Washington, D.C., takes a photo of Christin Carter, DMD, left, and Shannon Holcomb, DMD, both of Greenville, N.C., in the entryway of the Walter E. Washington Convention Center Thursday morning. Carter and Holcomb are graduates of the first class at the East Carolina University School of Dental Medicine. All three have participated in the Dominican Dental Mission Project, founded by 2015 ADA Humanitarian Award recipient Dr. Francis G. ‘Frank’ Serio. (Photo/Robert Selleck, today Staff)