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Worldental Daily Bangkok 2015, 23 September

W e are pleased to announce that the FDI-Unilever Oral Care partnership has now moved into Phase 3, under the ban- ner ‘Brush Day & Night’. Since its inception in 2005, the partnership originallyknownasLive.Learn.Laugh. has gone from strength to strength. Beginning with a pioneering phase 1 (2005 to 2009), it established a model where FDI member National DentalAssociationscollaboratedwith Unilever Oral Care local companies to improve oral health and build health promotion capacity through 39 diverse projects in 36 countries. In 2010, the partnership moved into phase 2 with a more focused goal and aligned project designs.The remarkable collaboration between dentists, other health professionals, community workers and school teachers allowed us to reach more than 41,000 people directly—includ- ing over 33,000 children—through 29 projects in 27 countries, with Phase 2 oral health promotion mes- sages reaching an estimated one mil- lion people worldwide. In Phase 3, the focus continues to be on educating children in selected countries about the importance of brushing twice daily with a fluoride toothpaste; as a further aim, it seeks to empower them to become advo- catesfororalhealthamongfamilyand friends. It pursues the flexibility from phase II that makes the most of valu- able local expertise to ensure project relevance, accepting that adaptation can be essential for real, sustainable benefit within local communities. Today, the ‘Brush Day & Night’ programme pursues the long-term partnership goal of preventing the suffering caused by oral disease and improving quality of life. Oral health is an integral part of general health andwell-being;improvingoralhealth means improving people’s lives: it means less pain from decaying teeth, and fewer school- or work-days lost throughoraldisease-relatedabsences. Everyone has the right to a healthy, happy life, free of oral disease. From our perspective as global partners, the FDI-Unilever partner- ship is positioned firmly within the overall FDI vision of leading the world to optimal oral health. It also con- tributes to Unilever’s aim of helping one billion people improve their health and well-being, as part of the Unilever Sustainable Living Plan. Our commitment to working toge- ther,combiningourskillsandresources and applying them towards a shared goal, is the first example of a truly global health partnership in the field oforalhealthanddentistry. FDI-Unilever Partnership: Moving into Phase 3 ByDrsVirginieHorn,EducationandPublicHealthDirectoratFDIWorldDentalFederation, andMonicaCarlile,GlobalExpertise&AuthorityManageratUnileverOralCare Pride. Passion. Performance. Finnish manufacturer Soredex designs, manufactures and markets easy to use, reliable and innovative 2D and 3D imaging solutions. SOREDEX™ imaging devices are known for reliability, simplified workflow and excellent image quality. We are committed to fulfill these promises today and in the future. CRANEX™ Novus e – panoramic X-ray system Fast and easy-to-use digital X-ray system with 9-second adult panoramic exposure time and needed panoramic programs. Soredex 5-point stabilization system guarantees accurate and stable patient positioning image after image. DIGORA™ Optime – intraoral imaging plate system Easy to learn and simple to use diagnostic tool for all intraoral applications and patient sizes. Provides leading clinical results repeatedly, automatically and effciently with top reliability. Read more at soredex.com Welcome to the smiling world of SOREDEX™ mood image Today you can. Excellent image qualityFast and easy to use Welcome to visit us at booth A286 AD Wednesday, 23 September 2015 News 9www.fdiworldental.org IDrMonicaCarlile IDrVirginieHorn

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