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daily AAO San Francisco May 16

exhibitors Ortho Tribune U.S. Edition | May 16, 201526 Ad LED Medical Diagnostics enters into agreement with OrthoSynetics LED Medical Diagnostics Inc. recent- ly announced a new agreement with OrthoSynetics, a leading provider of ad- ministrative, marketing and financial services to 350 orthodontic practices across the United States. The agreement designates LED Medical Diagnostics Inc.’s subsidiary LED Dental as the pre- ferred imaging technology supplier for OrthoSynetics. With the agreement, OrthoSynetics clients will have access to exclusive pric- ing on imaging solutions from LED Den- tal, including the Rayscan Alpha imaging system from RAY, a former subsidiary of Samsung. While customers of OrthoSynetics ben- efit from the new group pricing incen- tive, LED Dental sees this development as a new avenue for expanding its market share in the orthodontic space. “We entered the orthodontic imaging market at the American Association of Orthodontists Annual Session in 2014 and immediately recognized the poten- tial to serve this specialty,” said Dr. Jeffrey Brooks, vice president of imaging for LED Dental. “We have already worked with several OrthoSynetics clients to imple- ment the Rayscan Alpha imaging system in their practice and look forward to help- ing additional orthodontists realize the treatment benefits of exceptional imag- ing technology.” Dr. Jack Devereux and Dr. Phuong Nguyen of Devereux & Nguyen Ortho- dontics in Metairie, La., are two of the first OrthoSynetics clients to work with LED Dental to bring new imaging technology into their practice. Additionally, both doc- tors have become key opinion leaders for LED Dental. “We are very proud to be working with the LED Dental team to provide clinical feedback on these imaging solutions,” Devereux said. “It’s great to be at the fore- front of technological innovation, and it’s exciting to have input into current and future products.” The OrthoSynetics team prides itself on helping clients achieve long-term growth and profitability for their practices. “Working with companies like LED Dental allows us to bring new technolo- gies to our clients at a great value, which is what our company is all about,” said John O’Brien, vice president of procure- ment for OrthoSynetics. “In the end, we want our customers to continuously grow their practices and create successful busi- nesses. Working with suppliers like LED Dental reinforces the value of being an OrthoSynetics client.” “The orthodontic community is a large market segment that is vital to the suc- cess of LED,” added Dr. David Gane, CEO of LED Medical Diagnostics Inc. “Entering into this agreement with OrthoSynetics pairs us with a similar white-glove ser- vice organization in the dental technol- ogy space and furthers our goal of being the leading provider of digital imaging technologies across the dental industry. This relationship is an excellent example of the type of efficient and synergistic scale-up opportunities that we’ll look to find and execute as a part of our broader growth strategy.” For more information about LED Dental or the Rayscan Alpha imaging sys- tem, visit www.leddental.com. For details on the services provided by Ortho Synetics, go to www.orthosynetics. com. About LED and OrthoSynetics Founded in 2003 and headquartered in Burnaby, British Columbia, Canada, LED Medical Diagnostics provides dentists and specialists with advanced diagnostic imag- ing products and software, in addition to the award-winning VELscope® Vx tissue fluorescence visualization technology. OrthoSynetics provides members with a comprehensive service, giving them a team of business experts to help prac- tices with marketing, purchasing, pa- tient benefit and eligibility verification, collections, human resources, real estate and facilities management, tech support, practice consulting and education. Preferred-supplier status brings new opportunities in orthodontic imaging market Here at the AAO To learn more about what OrthoSynetics has to of- fer, stop by the booth, No. 2329.

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