today HKIDEAS Hong Kong 2015

HKIDEAS · Hong Kong · 7–9 August, 2015 Official news for visitors and exhibitors The Hong Kong Dental Asso- ciation is proud to present the Hong Kong International Dental Expo and Symposium (HKIDEAS) 2015 which will be held on 7–9 August 2015. It will be a continuation of our commitment to foster advancement and ex- change of knowledge and skills in dentistry. It is now the fifth time we host HKIDEAS since it was launched in 2010. The theme of this year’s Congress is “Shaping the Future of Oral Health”. We are honoured to have attracted once again pro- minentfiguresfromthefieldwho will deliver stimulating lectures for the three-day scientific pro- gramme that will cover the latest trends in various specialties in dentistry, ranging from best clini- cal practices, aesthetics, implan- tology to endodontics, periodon- tics and other areas of interest. Alongside the scientific pro- gramme, the trade exhibition offers a perfect opportunity for manufacturers and dealers to showcase their latest state-of- the-art products and devices to all the participants. We also believe the great diversity of at- tractions in Hong Kong will im- press every participant, giving them memorable and interesting experiences. I sincerely look forward to see- ingyouattheHKIDEAS2015.Your participation will make this event another outstanding success. HKIDEAS:Shaping the future of oral health A welcome message by HKDAVice President and Chairman of the Organising Committee of the HKIDEAS 2015,Dr NelsonWong The various countries in the Asia Pacific region are all ex- pected to demonstrate an increas- ing demand for dental implant treatments as a result of growing consumer awareness, the ageing population, growing accessibility (such as through the National Health Insurance Service cover- age in South Korea), as well as greater product availability and other influencing factors. Tradi- tionally,premiumimplantcompa- nies have dominated the dental implant market globally. How- ever, in recent years, discounted implants have become increas- ingly popular, especially in the Asia Pacific region. The growth of the discount implant segment will emerge at the expense of the premium segment and as a result is set to limit market growth for dental implant fixtures by lowering the market’s overall average selling price (ASP). In contrast, the final abutment market is set to experience an increasing ASP owing to the growing adop- tion of CAD/CAM abutments in the place of stock abutments. While commoditisation of stock abutments has greatly depressed the ASP of the final abutment market, growing adoption of CAD/CAM abutments is set to stimulatethefinalabutmentmar- ket by pulling the ASP upwards. Therefore, the dental implant market is set to grow in all four countries included in the Asia Pacific region in this report, namely Australia, South Korea, Fig.1: Unit analysis of dental implant fixtures forAustralia.By 2021,units of premium implants will drop dramatically to represent 42 per cent of the overall dental implant fixtures in the country.(Source: iData Research Inc.)— Fig.2: China’s dental implant market.The adoption of CAD/CAM final abutments,which are more expensive,and a growing discount implant segment are set to result in the final abutment market representing a larger portion of the dental implant market throughout the forecast period. Growing CAD/CAM abutment adoptionvs increasingly popular discount implants Opposing pricing trends to influenceAsia Pacific dental implant market.By Dr Kamran Zamanian & Celine Mashkoor,Canada

today HKIDEAS Hong Kong 2015

Pages Overview