Dental Tribune Middle East & Africa Edition

16 Dental Tribune Middle East & Africa Edition | July - August 2013INDUSTRY www.idem-singapore.com THE BUSINESS OF DENTISTRY The Gateway to the Asia Pacific’s Dental Markets IDEM Singapore is a highly targeted trade exhibition and conference that offers exhibitors unrivalled prospects to meet and do business with the dental fraternity in the Asia Pacific region. With a powerful combination of an extensive international trade exhibition and a world-class scientific conference, IDEM Singapore has been a cornerstone event in the dental community calender since 2000. Capitalize on this unique opportunity and participate in this “must attend” event for every professional who is in the business of dentistry. INTERNATIONAL DENTAL EXHIBITION AND MEETING APRIL 4 - 6, 2014 International Ms. Stephanie Sim T: +65 6500 6723 F: +65 6296 2771 E: s.sim@koelnmesse.com.sg Co-organizerSupported By Held InEndorsed By In Cooperation With Singapore Dental Association C M Y CM MY CY CMY K IDEM14 210x297mm Dental Tribune APAC Mar13 Ad.ai 1 13/2/13 12:01 PM Interactive Trade Article Reading Experience Ivoclar Vivadent AG Bendererstr. 2, FL-9494 Schaan Tel.: +423 235 35 35 Fax: +423 235 33 60 E-Mail: info@ivoclarvivadent.com www.ivoclarvivadent.com Contact Information S chaan, Liechtenstein: Ivo- clar Vivadent offers a trade article app for the iPad. This app allows users to easily and conveniently navigate clinical case reports. In the current edition of this digital publication, Jan Kurtz- Hoffmann, dentist, and Frank Zalich, dental technician, provide detailed insight into the treatment of a very complex case. Ivoclar Vivadent is now offering the trade article from Reflect Magazi- ne 2/2013 entitled “When concepts intertwine” by Jan Kurtz-Hoffmann and Frank Zalich also in digital form (app). In this article, the authors give an account of the replacement of prosthetic restorations in a patient using the IPS e.max system from Ivo- clar Vivadent. They show that achie- ving a functional, esthetic result in such a complex case depends on the interplay of many individual discipli- nes stretching from surgery, implan- tology, periodontology and endodon- tics through to prosthetics and dental technology. In the digital version of this article, the entire treatment procedure is shown – from treatment planning to seating of the final restoration. Users of this app benefit from extensive photo sequences. Moreover, they can obtain information about the pro- ducts used and learn more about the authors. A digital app version is pub- lished three times a year in the langu- ages German, English, French, Italian and Spanish. Apart from the current case, two further cases are available in digital form. Scan the QR code with your iPad or enter the following link: http://www.ivoclarvivadent.com/re- flect By Ivoclar Vivadent ________________________

Dental Tribune Middle East & Africa Edition

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