Worldental Daily, Wednesday, 29 August 2012

10 www.fdiworldental.org Business Wednesday, 29 August 2012 I Whip Mix has announced the mar- ket launch of its Denar Mark 300 articulators for use in orthodontic therapy. The new series consists of three models (Mark 310, Mark 320, and Mark 330) and is supposed to bring a new standard of inter- changeabilitywithfactorysetaccu- racy within 20 microns. According toWhip Mix, the Mark 300 articula- tors have a sleek design and con- temporary look that is aesthetically pleasing and durable at the same time. While all models of the series feature fixed settings, the Mark 330 is semi-adjustable and the Mark 320 is semi-adjustable with fixed pro- gressive. Besides new articulators, Whip Mix has also its Esthetic CrossRef centered bite record as well as its UltiRock Premium Die Stone on dis- play. Based in Louisville, KY. In the USA and Dortmund in Germany, the company has been manufacturing and distributing products for den- tal practices and laboratories since 1919. WHIPMIX, USA www.whipmix.com Booth E06 Denar Mark 300 I The Straumann Dental Implant System includes the new genera- tion Bone Level Implant which is now available all over Asia, in- cluding China, Taiwan and Japan. According to the company, these new implants, developed in close collaboration with internationally renowned experts and confirmed through clinical studies, combine newandinnovativeconceptswith well-documented design elements to provide dental professionals with aesthetic flexibility. Bone Level Implants feature Straumann’s novel Bone Control Design, a concept which follows the five fundamental biological principles to optimise bone pre- servation and stabilising soft tis- sue. While the SLActive implant surface offers unparalleled im- plant surface osteoconductivity, the conical implant-abutment con- nection provides a strong and tightjointinallcasesofloading.In addition, the biomechanical de- sign of the implant and thread optimises the transmission of the chewing forces to the bone, pro- vide high primary stability and make the basis for crestal bone preservation, Straumann said. The biological distance is re- spectedbythehorizontaldistance between the microgap and the bone. Moreover, the transition of theroughtothesmoothsurfaceis optimally positioned at the level of the crestal bone to provide the maximum surface for osseointe- gration and soft tissue growth. The Straumann Bone Level Im- plant is available in three endo- steal diameters and four lengths and comes with a comprehensive prosthetic portfolio. According to the company, they can be placed withthesamesurgicalkitandpro- cedure as the other implants in thecompany’scurrentrange,thus providing even greater flexibility, broader treatment options and higher reliability. INSTITUTE STRAUMANN, SWITZERLAND www.straumann.com Booth M02/N05 Straumann BoneLevel Implants AD