Dental Tribune U.S. Edition

Dental Tribune U.S. Edition | June 2012 A13INDUStrY NEWS AD Give Kids a Smile gets $100,000 For the sixth consecutive year, CareCredit has continued its support as founding donor of the American Den- tal Association Foundation Give Kids A Smile Fund, with a $100,000 donation. The donation was made earlier this year in New York City, where the 10th Anni- versary of Give Kids A Smile Day was cel- ebrated by opening the NASDAQ market and touring Give Kids A Smile events at the New Jersey Dental School and Bergen Community College Hygiene Program. The funding will help the ADA Foun- dation provide grants in support of Give Kids A Smile programs to help achieve GKAS objectives of raising awareness of the high level of oral disease suffered by children primarily in underserved areas and to enable volunteer dental teams to provide free dental care and education. In 2011, CareCredit’s contribution was used by the ADA Foundation as continu- ity-of-care grants awarded to 11 non-prof- it organizations to: • Provide screening and preventive services during the annual Give Kids A Smile Day held in February. • Establish a liaison/case management system to ensure children cared for dur- ing the event receive necessary follow-up treatment and ongoing care. • Implement oral health awareness ini- tiatives for the public and medical pro- fessionals on a community basis Cindy Hearn, senior vice president of marketing for CareCredit and a member of the ADA Give Kids A Smile National Advisory Committee, said, “Research shows that poor oral health directly im- pacts a child on critical levels, including the child’s ability to eat, sleep and focus in the classroom. Each year, the grant re- cipients use the funds to greatly improve the lives of children in their communi- ties, and we’re proud to have helped in- crease access to dental care through our support of the ADA Foundation and our involvement with the American Den- tal Association’s Give Kids A Smile pro- gram.” Gene Wurth, executive director, ADA Foundation, said, “The ADA Founda- tion greatly appreciates CareCredit’s con- tinuing support of the Give Kids A Smile Fund, which we will use for grants to support programs that help achieve the GKAS program goal of cavity-free kids by 2020." For more information or to donate, vis- it www.givekidsasmile.ada.org. For 25 years, CareCredit has helped patients get needed and desired care. CareCredit is a health care credit card that can be used as a payment option for certain expenses not covered by insur- ance or to bridge payment when desired care exceeds insurance coverage, and it is accepted at more than 90,000 den- tal practices. For more information on CareCredit, visit www.carecredit.com or call (800) 300-3046. (Source: CareCredit) From left, Steven W. Kess, vice president, global professional relations, office of Chairman & CEO Henry Schein and chair, Give Kids A Smile National Advisory Committee; Cindy C. Hearn, senior vice president, marketing CareCredit and Give Kids A Smile National Advisory Committee Member; Dr. William R. Calnon, president, American Dental Association and Give Kids A Smile National Advisory Committee Member; and Gene Wurth, executive director, ADA Foundation. Photo/Provided by ADA News, © 2012 American Dental Association. All rights reserved. Reprinted by permission. CareCredit continues support of American Dental Association Foundation for sixth consecutive year