CAD/CAM - international magazine of digital dentistry

34 I I industry news _ Sirona X CAD/CAM 1_2012 CEREC announces its next anniversary _Waiting for the big 30 just won’t cut it! That’s why Sirona, the company that pioneered digital dentistry more than 26 years ago and the world’s leading producer of dental CAD/CAM sys- tems, is celebrating the 27-and-a-half-year an- niversary of its industry-changing CEREC dental CAD/CAM system with a three-day extravaganza from 16 to 18 August 2012 at the Venetian Resort Hotel Casino in Las Vegas. Commenting on the humorous name of the event, CEREC 27-and-a-half, President of Sirona Dental Systems, LLC, Michael Augins said: “We simply can’t wait another two-and-a-half years togetourcustomerstogetheragain.Wehadmore than 3,000 attendees at CEREC 25 and their en- thusiasm for our products and the success of the programme has encouraged us to do it all over again.” Earlier this year, Sirona launched CEREC Soft- ware4.0,whichwasthemostadvancedandcom- prehensive redesign in the history of the CEREC software platform. “We feel the need to celebrate our ongoing success with our most loyal cus- tomers and friends,” commented Augins. “What’s more, an event this big needs the best possible venue,andtheVenetianinLasVegasistheideallo- cation to host what we believe will be the biggest and best CEREC event to date.” For those who prefer round numbers in their company milestones, the CEREC 27-and-a-half- year anniversary celebration will also commemo- rate the 20th anniversary of Schick digital radi- ography, the tenth anniversary of Sirona’s inLab Dental Lab CAD/CAM System and the fifth an- niversaryoftheGALILEOSDigitalImagingSystem. In addition to CEREC, special education tracks will highlight these product lines to broaden the ap- peal of the event. The event, according to Augins, is geared towards all dental and laboratory profes- sionals and follows Sirona’s traditional and suc- cessful continuing education (CE) event formula, consisting of education, A-list entertainment, networking and fun. As during the CEREC 25 event, CEREC 27-and- a-half will offer participants the opportunity to earn up to 18 CE credits across a comprehensive spectrum of topics and tracks, and will offer pre- mium entertainment and memorable parties. There will also be an exhibit hall showcasing top dentalcompaniesandtheirproductsandservices. As usual, Sirona also plans to showcase the who’s whoofdigitaldentistry.Althoughfinaldetailsare still in progress, the following marquee lecturers have already agreed to participate: Dr Gordon Christensen, Dr Frank Spear, Dr Rella Christensen, Prof Andreas Bindl and Imtiaz Manji. “The CEREC 27-and-a-half celebration will be a great destination for advanced CAD/CAM and digital dentistry education provided by the best educators in our field, as well as a great open communication forum for Sirona, our colleagues, clients, associates and other professionals who hold the same interests,” commented Roddy MacLeod, Vice-President of CAD/CAM for Sirona Dental Systems. “It will be the digital event of the year!” Although August may seem far on the hori- zon, space is limited and dental and dental lab- oratory professionals are encouraged to visit www.CEREC27andahalf.com or call +1 888 23 CEREC for additional information as it becomes available, including special early registration tu- ition and lodging packages._ Sirona Dental Systems 4835 Sirona Drive P.O.Box 410100 Charlotte,NC 28273 USA www.sirona.com www.cereconline.com www.CEREC27andahalf.com CAD/CAM_contact