Dental Tribune U.S. Edition

Dental Tribune U.S. Edition | March 2012 A7A7 Boston delivers three big days of education With 300-plus lectures, workshops and hands-on courses at the 2012 Yankee Dental Congress (YDC), education oppor- tunities were around every corner, often quite removed from the standard lecture room. Diverse educational offerings This year’s educational highlights includ- ed: presenters from the Scottsdale Center for Dentistry, the team leader of the first ever partial face transplantation, the Las Vegas energy of the Madow brothers; management tips from Disney Institute, and an actual head and neck dissection course. The exhibit floor featured live-patient- procedure programs in the Live Dentistry Live-dentistry, hands-on courses and free-flowing insights attract education-hungry crowds to Yankee Dental Congress Theater as well as no-cost presentations in the High-Tech Playground and the new Nutrition Nook. Strolling the exhibit hall floor, you were just as likely to come across a edu- cational session as you were a business- card drawing for a giveaway. The YDC de- livered everything dental professionals need for every budget and learning style. Product education, not just sales More than 450 of the hottest companies in the dental industry were showcasing their newest products and services on the exhibit hall floor. And it wasn't just stress balls and shop- ping totes being handed out. Plenty of wisdom and insight were freely flowing as attendees peppered booth personal with questions about their latest offer- ings. Taking the concept even further was Dr. Paul Feuerstein's High-Tech Play- ground, billed as a "no-sales zone." Feuer- stein delivered nine lecturers in three days, with Dr. Scott Benjamin delivering two that were focused on lasers. In total, 65 products were featured in the booth, a substantial increase over last year. The concept is to provide unbiased informa- tion, with no sales pitch. Also attracting big crowds was the Live Dentistry Theater on the exhibit hall floor. Actual procedures were performed on patients, with close-up video provid- ing every detail to the farthest rows of the 200-seat venue. Q&As with the den- tists also were part of the concept — all of it courtesy of dental-product companies wanting to showcase their offerings in as realistic a setting as you can get. At the end of Friday's ‘Live Guided Surgery’ with Dr. Michael Boschetti and Dr. Lawrence Miller (neither pictured), the patient receives finishing touches as attendees approach the stage to ask questions. Photos by Robin Goodman Dental Tribune A bird’s eye view of the exhibit hall on the first day of the meeting. Dr. Paul Feurstein lectures at the High-Tech Playground, which he refers to as a 'no-sales zone.' Jordan Reiss speaks at the Carestream Dental booth. MEETINGS