Dental Tribune U.S. Edition

Dental Tribune U.S. Edition | March 2012 A19 Alliance helps dental patients explore payment options Sesame Communications, a leading pro- vider of online patient communication and engagement tools for the dental industry, has announced a strategic alliance with ChaseHealthAdvance, part of Chase Card Services, a division of JP Morgan Chase & Co. This collaboration will help inform den- tal patients about their payment options through online marketing initiatives lever- aging dental practice websites and e-patient communication channels. “A recent report states that 87 percent of patients claim cost is one of their primary concerns with dental treatments. There- fore, it is increasingly important to ensure patients are informed of their financial op- tions,” said Diana P. Friedman, CEO of Sesa- me Communications. “Providing patients valuable information about their financing options online before their visit helps drive new patient acquisition and reinforces pa- tient retention.” Tosupportcommunicationbetweenden- tal providers and patients, Sesame Commu- nications and ChaseHealthAdvance created the ChaseHealthAdvance Finance Accel- erator,amixofdigitalcontentandfinancial tools that integrate seamlessly into practice websites and automated patient reminders. Website content conveniently links pa- tients directly to a secured credit appli- cation. Patients can apply for financing through Sesame Reminders and Chase- HealthAdvance web banners prior to ap- pointments. This makes it easier for prac- tices to proactively manage treatment and financial option presentations. More than 6 million people communi- catewithdentalprovidersusingtheSesame communications platform, and the compa- ny has completed numerous studies on the connection between patients' communica- tion preferences and treatment decisions. “We are excited to work with Sesame and their dental clients to provide affordable online financing solutions to patients,” said Barry Trexler, senior vice president of sales and marketing for ChaseHealthAdvance. “The new ChaseHealthAdvance Finance Accelerator with graphic-rich patient fi- nancing content and calculators will help drive prospective patients into a practice, and better inform existing patients of their options.” To leran more about the Sesame Communications alliance and the Chase- HealthAdvance Finance Accelerator, visit www.sesamecommunications.com/chaf. About Sesame Communications Sesame Communications is a leading pro- vider of cloud-based patient connection systems for the dental industry. Sesame continues to build on its category leadership position by expanding its team and service offerings through extensive market research and industry needs as- sessment. An Inc. 500|5000 and a Deloitte Technology Fast 500TM company, Sesame is recognized as one of the fastest growing technology companies in the United States. gage offices and online and mobile bank- ing as well as through relationships with auto dealerships and schools and univer- sities. More information about Chase is available at www.chase.com. Source: Sesame Communications, ChaseHealthAdvance) Sesame is also the proud recipient of nu- merous awards and accolades, including a two-time Pride Institute Best-of-Class win- ner and as one of the 100 Fastest Growing Companies by Puget Sound Business Jour- nal. To learn more about Sesame, visit www. sesamecommunications.com or call (877) 633-5193. About Chase Chase is the U.S. consumer and commer- cialbankingbusinessofJPMorganChase& Co., a leading global financial services firm with assets of $2.3 trillion and operations in more than 60 countries. Chase serves consumers and small businesses through 5,200 bank branches, 16,200 ATMs, mort- Sesame Communications and ChaseHealthAdvance help you pull in patients ready to pay before appointment Hinman BOOTH nOs. 2432, 2007 AD INduSTRy NEWS