DTME0511

Page 6 Media CME Take a cosmetic practice to the next level with facial in- jectables Page 10 Dental Cafe Most expensive number plates Page 3 News & Opinions Glaxo Gets A Poligrip: Pays $120M To Settle Suits 2 Hours DENTALTRIBUNE The World’s Dental Newspaper · Middle East & Africa Edition PUBLISHED IN DUBAI May 2011 NO. 5 VOL. 9 high quality glass ionomer cements first class composites innovative compomers modern bonding systems materials for long-term prophylaxis temporary solutions bleaching products… All our products convince by excellent physical properties perfect aesthetical results Highest quality made in Germany PROMEDICA Dental Material GmbH Tel. + 49 43 21 / 5 4173 · Fax + 49 43 21 / 519 08 Internet: http://www.promedica.de · eMail: info@promedica.de Innovative luting system Dental desensitizing varnish NEW at Glass ionomer cement packable consistency durable aesthetics also available as application capsules NEW SHADE AD by Yvonne Bachmann DTI SAN MATEO, CA, USA: A very unusual hearing aid, which is placed inside the mouth, is about to find its way into the European market. The device, called SoundBite, is manufac- tured by American medical de- vice company Sonitus Medical. It is custom made to fit around either the upper left or right molars. According to the manufac- turer, the new hearing system is designed to allow sound to travel via the teeth, through the bones, to both cochleae, bypassing the middle and outer ear entirely. By using bone conduction via the teeth, SoundBite is intended to restore normal hearing to pa- tients with single sided deafness, conductive or mixed hearing loss, all without surgery. “It is not yet available in Eu- rope.However,wehaveobtained CEapprovaltomarketthedevice in Europe. We are still determin- ing the time frame,” Shirley Guerrero, Marketing Specialist at Sonitus Medical, told Dental Tribune ONLINE. According to the European Commission, products bearing the CE mark- ing are presumed to be in com- pliance with the applicable di- rectives and hence benefit from free circulation in the European Market. Nearly invisible when worn, the system consists of an easy to insertandremoveIn-The-Mouth hearing device and a small mi- crophone unit worn behind the ear. No modifications to the teeth are required. The hearing device was re- viewed in the April issue of the journal Otology & Neurotology and found to be “a safe and effec- tive system, which provides sub- stantial benefit for SSD patients with continual daily use over a 30-day period”. According to the authors of the review, no med- ical, audiologic or dental compli- cations were experienced. However,criticalreceptionof SoundBite has not only been pos- itive. In a BBC News article, An- gelaKing,senioraudioadvisorat the Royal National Institute for Deaf People, expressed doubts over the significance of the new hearing device. “Just by looking A Pennsylvania state court jury has ordered Johnson & John- son to pay $10 million in dam- ages to the family of a 13-year- oldgirlwhosufferedskinburns and eye damage after she took Children’s Motrin to treat a fever and cough. After deliberated for 10 hours over two days, the jury decided that J&J’s McNeil Consumer Products unit was liable for in- juries suffered by Brianna Maya, now 13, who was left blind in one eye and suffered burns over 84 percent of her body. The injuries were sustained after she took Motrin in 2000, when she was 3- 1/2 years sold. Her lawyer charged J&J did- n’t include a warning that year alerting consumers the med can cause Stevens-Johnson Syn- drome. J&J companies later warnedthatibuprofen,theactive ingredient, could trigger “a se- vere allergic reaction,” and the symptoms could include rashes and blisters. The girl’s family sought at least $5 million in dam- ages to cover medical bills and other expenses. J&J has faced at least two other jury trials over claims that links to Stevens-Johnson Syn- drome, an allergic drug reaction that can leave patients with dam- aged eyes, a blistered mouth and burnedskin,Bloombergnotes.In 2008, a California jury cleared J&Jforinjuriessufferedbyan11- year-old girl who took the med anddevelopedthesyndrome;her family had sought $1 billion in damages. Two years later, a fed- eral jury in Illinois awarded a woman who took Children’s Motrin and suffered similar in- juries $3.5 million in damages. However, a judge threw that award out on procedural grounds. DT Dental hearing aid receives European CE Mark certification J&J To Pay $10M to Girl Hurt By Motrin  page 2DT